Oceania’s leading gaming organisation PWR has announced a new partnership with NACON, a market leader in gaming hardware and accessories and the parent company of the number one video game headset brand in Australia and New Zealand, RIG.
As part of the deal, PWR talent and studios will be enhanced with latest gear starting with the recently announced RIG 600 PRO dual wireless gaming headset and the NACON Evol X controller.
“We are super excited to be teaming up with NACON as our official controller partner and RIG as our official headset partner. The partnership aligns perfectly with our strategy of providing world class gaming content, and it’s vital to have the latest technology and accessories at PWR to enable this,” PWR Founder and Content Creator Lachlan Power said.
Yannick Allaert, Group Director of the Accessories Division at NACON, also expressed the company's enthusiasm, stating, "We take immense pride in welcoming Lachlan into the NACON family as our premier NACON Signature Gamer. The commitment of PWR to delivering top-tier content aligns seamlessly with NACON’s dedication to providing cutting-edge gear that enriches the gaming experience. With Lachlan and PWR on board, we eagerly anticipate a future filled with unforgettable moments for gamers worldwide."
The partnership, which was announced in a custom video, will also see PWR and NACON work together to curate content for the collaboration, “As we transition into our new PWR HQ in Melbourne, the partnership with NACON couldn’t come at a better time to help support all of our team with the latest gear to ensure optimal performance and comfort,” Lachlan Power added.
Further details on the new PWR HQ will be revealed in coming weeks.
Founded in 2020, by Lachlan Power, PWR connects and engages global athletes, artists, and creators with a distinctly playful and fun attitude. The PWR community consists of like-minded gamers and competitors excelling in their game, as well as leading game developers driving innovative online experiences. PWR has three core pillars of competitive gaming, gaming content, and game development. Through these pillars PWR also partners with other organisations to authentically connect them with digital and gaming audiences.
About Lachlan Power
Hailing from Brisbane, Lachlan Power has established himself as one of the world’s most recognizable content creators, after becoming the first Australian gaming YouTuber to reach 10 million subscribers.
A force in the world of online entertainment and renowned for his engaging content, Lachlan has now amassed more than 23 million fans across YouTube, TikTok, Instagram and Twitch.
In 2020 Lachlan launched global gaming organization PWR, creating a platform that goes beyond gaming to create immersive experiences for fans.
NACON is a company of the BIGBEN Group founded in 2019 as a pure player in the video game industry. Bringing together 16 development studios, publishing of popular video games, and designing and distributing premium gaming peripherals, NACON focuses 30 years of expertise at the service of gamers. The RIG brand of premium gaming headsets was acquired by NACON in 2020. With a history of delivering first-to-market innovations, the RIG mission is to develop next-generation gear for competitive gamers, esports players and streamers. https://corporate.NACONgaming.com/
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